MARKETING AUTOMATION
You have an email campaign going, but know that you’re not fully optimizing your Marketing Automation System. It’s okay, most companies don’t take full advantage of the Automation part. That’s where I can help. By fully automating your system, I can give you more targeted marketing campaigns that can be used for years.
Services Include:
- Marketing Automation Systems Management/Consulting
- Lead Capture Consulting/Implementation
- Sequence/Funnel Creation/Consulting
- Landing Page/Email Content Creation
- Marketing Automation System Setup
- Certified in HubSpot and Keap (Previously InfusionSoft)
- Experience in ActiveCampaign, Eloqua, Pardot, MailChimp, and more
CONTENT MARKETING
You need more leads, but how do you attract them to your page and keep them interested in your brand? Through content marketing, of course! By learning who your leads are and what’s important to them, you can create extremely targeted content, and promote it through channels you know your leads live on. I create my content strategically, taking into account where each contact is in the buyer’s journey and creating a path through content that leads them to a sale.
Services Include:
- SEO-Targeted Content Creation
- SEO Implementation & Optimization
- Content Reporting
- Content Curation
- Supplemental Advertising for Content
- Content Marketing Strategy/Planning
- Content Research
PAID ADVERTISING
At this point, you’ve done the persona research, you’ve created your content, and you’re ready for the leads to roll in. But how do you reach them faster? Enter, paid advertising. I will help you reach your leads with a targeted approach unique to your target audience and offering.
Services Include:
- Google AdWords
- Pay Per Click (PPC)
- Ad Creation
- Ad Management
- Google Analytics
- Google Search Console
AND SO MUCH MORE…
Oftentimes, I’ve found that as a project progresses more opportunities can be found. Perhaps you also need someone to help get the word out there via PR to coincide with these marketing campaigns. Or maybe you need to make sure that your branding is aligned with the message you want to convey to your audience? I can help with those and more.
Additional Services Include:
- PR
- Video Content Creation
- Persona Creation
- Persona Research
- Branding
- Building Brand Guidelines
- Campaign Building
- Strategic Marketing